February 2010 PFFC

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Weight Reduction

Coating Excellence Intl., a supplier of specialty flexible packaging, has made sustainable development an essential element of its business plan — and ultimately its business success — for the past decade. Company founder and CEO Mike Nowak says it has worked to the mutual benefit of both CEI and its customers. “We work with our customers to give them the best packaging from a sustainability standpoint,” notes Nowak, who says reducing the weight of packaging has been central to those efforts. “The emphasis on downweighting has always been to save money. When a potential customer ...

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